ITV logo ridiculed in channel rebrand

logo hits rock bottom: Channel subject of ridicule after new motif is unveiled The new logo is part of a multi-million pound rebrandThe rebrand was launched at 6am yesterday across all network's channelsThe broadcaster renamed its flagship channel from ITV1 to ITV By Alasdair Glennie PUBLISHED: 01:52 GMT, 15 January 2013 | UPDATED: 04:45 GMT, 15 January 2013 It was supposed to give ITV programmes a fresh and coherent new look. But as the broadcaster unveiled its colourful new logo yesterday, not everyone was so flattering in their assessment