Sir Bruce Keogh: Rein in the cosmetic surgery cowboys: NHS chief calls for new laws to overhaul 2.3bn industry and protect patients

Rein in the cosmetic surgery cowboys: NHS chief calls for new laws to overhaul 2.3bn industry and protect patients Review by Sir Bruce Keogh warns of lack of controls on certain proceduresHis report has said the practice was a 'crisis waiting to happen'Review calls for compulsory registration and better training in industryAlso demands banning 'distasteful' cut-price deals and offersCelebrity culture's 'hidden advertising' said to 'trivialise' procedures By Fiona Macrae PUBLISHED: 23:09 GMT, 23 April 2013 | UPDATED: 08:51 GMT, 24 April 2013 Medical director Sir Bruce Keogh is calling for new laws to overhaul the booming 2.3billion cosmetic surgery sector Patients turning to cosmetic surgery must be protected from cowboy surgeons and dangerous treatments, said the head of the NHS. Medical director Sir Bruce Keogh is calling for new laws to overhaul the booming 2.3billion sector, with the first as early as next year.